Who we are

After years of distilling the secrets of pricing, we created the PRICINGONE Model, a revolutionary new approach

Our mission is to help businesses everywhere navigate the revenue growth and pricing maze.

PRICINGONE was founded by some of the earliest practitioners in the revenue growth space within consumer goods industry. Our goal is to help our clients achieve a step-change in business results through our expertise, passion, and innovative takes.
That way, we strive to make best-in-class Consumer-centric Pricing accessible and affordable to all. We unlock growth where others can’t, by uniting the power of Consumer-centric Value and Pricing Science for unmatched revenue growth tailored to the Consumer Goods sector and accompany our clients all the way through to success.


Founder & CEO

  • Former P&G Director, Global CMI
  • Brought Value-based pricing to P&G
  • Transformed new product development in P&G CEEMEA via predictive tools
  • Enabled year on year record revenue and profit in Gillette Europe and Asia Pacific

GENEVA, Switzerland

Samer GABR

Co-founder & CPO

  • Former P&G Director, Analytics & Insights
  • Led business model rransformation accross regional/local business units
  • Transformed Pricing Analytics and Dynamic Revenue Growth in Arabian peninsula region




Co-founder & CTO/COO

  • Former Microsoft, SNCF and Thalys IT Director
  • Seasoned technology executive with global experience in business transformation and operations across multiple industries
  • Renewed Thalys Revenue Management system enhanced by a data factory approach

PARIS, France

Client testimonials

Clients we helped through cost of goods hurt & revenue growth management

PRICINGONE brings to life a unique approach to Revenue Growth Management (RGM) combining a proven cutting-edge methodology, powered by a highly experienced team and the ability to make it
tailor-made to the specifics of the business case.

Jérôme GARBI
Senior Vice President, Global markets CEO, Groupe BEL

They trust us

How to accelerate net sales and sales margins, despite inflation prices ?

Where we play

Our approach is uniquely tailored to consumer brands

Consumer Goods

Food & Beverages

Consumer Healthcare

Beauty & Luxury